Comparison

Analytics vs Fathom Analytics

Fathom Analytics is a hosted analytics tool, simple and privacy-focused. Here's an honest, feature-by-feature comparison.

Fathom Analytics is a hosted tool built for a clean, fast dashboard, cookie-free and without bombarding your visitors with consent banners. It's strictly a service hosted by them — not open-source and not self-hosted. We start from the same privacy philosophy, but go further on the revenue and visitor behavior side.

FeatureAnalyticsFathom Analytics
Cookie-free / no consent bannerYesYes
Self-hosted (you host the data)Yes, self-hosted or hosted by usNo
Stripe revenue attributionAutomatic, from Stripe — by campaign, referrer, or pageNot a core focus of the product
Journeys — the visitor's full pathYesNo
Conversion funnelsYesNo
Goals / custom objectivesYesSimple events and goals
Google Search Console integrationYesNo
Live visitor mapYesLive stats, without a dedicated geographic map
Tracking script size< 1KBSmall script, similar philosophy

In short, honestly

Fathom is a good choice if you want a minimalist dashboard and don't care about self-hosting or revenue attribution. We're a better fit for a SaaS or online store that wants to see, in one place, where traffic comes from, where visitors drop off in the funnel, and how much revenue each source generated — plus the option to self-host everything.

Try Analytics for free

14 days free, no card required. Setup takes 2 minutes, and your first data starts flowing right away.